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How to Negotiate: A Beginner’s Guide
Learn the key skills that make negotiating easy Negotiations are a part of everyday business life, yet many people approach them with fear and apprehension – which can ultimately lead to a poor deal that’s bad for you and your company. Here are... Read More >
How to Open a Business Bank Account
Setting up business banking needn’t be high admin. Just follow these seven easy steps and you’ll have a business bank account in no time… Step One: Choose a Bank People tend to stick with what they know, but the bank you use for your personal... Read More >
Seven Branding Tips for your Small Business
Everything an organization does or doesn’t do, says or doesn’t say, takes note of or ignores, becomes part of its brand. And while companies go to great lengths to develop a positive brand image, it’s also possible to have a neutral brand... Read More >
How to Generate Free Publicity for your Business
Do you need to promote your business, but don’t have the marketing communications budget to sustain an advertising campaign? Generating publicity – or public exposure – in the media is a highly effective way of getting more people acquainted... Read More >
What is Direct Mail?
Direct mail is one of the most-well used marketing techniques for small businesses. But what is direct mail, exactly? Direct Mail is any communication sent directly to a consumer or potential consumer with the intention of selling them a product or... Read More >
How to Protect your Computers Against Viruses and Malware
The term malware is short for malicious software and refers to computer programs, macros or scripts which are designed to infect as many computers as possible and which lie in wait for the unwary computer user. The First Viruses Falling into the... Read More >
An Overview of 5 Top Anti-Virus Software Programs
In the article “How to protect your computers against viruses and malware” I discussed the threat to computer users of malicious software designed to inconvenience them, obtain their sensitive information by trickery, extort money from them... Read More >
Top Five Advertising Platforms in South Africa
As a business owner, you already know that advertising is one factor of the equation necessary to growing your revenue and client base. But do you know which five advertising platforms are likely to give you the best return-on-investment for your... Read More >
7 Foolproof Sales Tips
Sales Tips and Techniques to Boost your Career When economic times are hard, only the best salespeople survive and thrive. Use these sales tips to give yourself an advantage. 1.) Be Polite and Likeable Don’t think the best salespeople are loud,... Read More >
101 Low-Cost Marketing Ideas for Entrepreneurs
Small businesses or companies on a tight budget cannot afford to pour money into huge advertising campaigns for television and radio, but they are still trying to win their share of the market with methods that do not demand a bulging bank account... Read More >
